2021-2022 Course List

2021-2022


MASS

Explores and analyzes theories of game studies through examination of games, their development, history, representation, study, and industry toward considering their impacts on society.

Curricular Practical Training: Co-Operative Experience is a zero-credit full-time practical training experience for one summer and an adjacent fall or spring term. Special rules apply to preserve full-time student status. Please contact an advisor in your program for complete information.

Prerequisites:
MASS 221W. At least 60 credits earned; in good standing; instructor permission; co-op contract; other prerequisites may also apply.

Study, analysis and criticism of the mass media, their ethics and performance.

The course provides explanations and analysis of the historical evolution of American mass communication from the colonial period of the 1600s to the present. Students will study media history within the broader contexts of American social and cultural history. Developing a deeper understanding of how mass media evolved will lead to a deeper and more effective comprehension of the roles and effects of mass communication in today's society.

This course provides a framework for students to learn about professional media practice off-campus. Students will travel off-site to explore, find, and report original stories across multiple media platforms.

Marketing and writing of non-fiction articles for contemporary print and electronic magazines.

Prerequisites:
MASS 221W

Practical skill in the development of public relations writing including news releases, brochures, public service announcements, pitch letters, annual reports.

Prerequisites:
MASS 233 

In this advanced nonfiction writing course, students will analyze examples of professional media writing and employ techniques to create a portfolio of persuasive, informative, and personal writing for a variety of media markets.

Prerequisites:
MASS 221W

Exploration of historic and contemporary examples of strategic public relations successes and failures. Analysis of public relations practices related to these cases, including planning, communication, evaluation exercises and management responsibilities.

Trains students in mass communication production within the contexts of agriculture, food, and life sciences to create multimedia content about science, technology, and other complex agricultural issues. Drawing on interviews, research, and theories, students will create targeted, multimedia campaigns for expert and general audiences.

This course focuses on the theory and criticism of mass communication in global contexts. It trains students to analyze and evaluate global media in cultural contexts toward becoming media literate consumers and producers. Course is taught in English.

Hands-on production of interactive documentary content for online audiences. Special focus may include web series, docu games, interactive documentary, and virtual and augmented reality.

Examines serious game theory and design principles in training simulations, persuasive games, and news games. Using these theories and principles, students will research, develop, test, and evaluate their own serious game.

Hands-on development, implementation, analysis, and evaluation of a digital advocacy campaign. Special focus on brandraising, network analysis, and social media analytics toward creating messages and determining campaign effectiveness.

Prerequisites:
MASS 221W

Discussion and hands-on experience involving mass media activities. Topic varies.

Prerequisites:
MASS 221W

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Prerequisites:
MASS 221W, MASS 312, and MASS 411, plus two additional 300/400 level MASS courses, one of which must be MASS 325, MASS 330, MASS 334, MASS 431, MASS 434 or MASS 436

Directed research on a mass media topic chosen by the student.

Prerequisites:
MASS 221W

The course provides explanations and analysis of the historical evolution of American mass communication from the colonial period of the 1600s to the present. Students will study media history within the broader contexts of American social and cultural history. Developing a deeper understanding of how mass media evolved will lead to a deeper and more effective comprehension of the roles and effects of mass communication in today's society. Students will also examine and apply historical research methods, theory and historiography to investigate aspects of American mass communication history.

In this advanced nonfiction writing course, students will analyze examples of short-form and long-form professional media writing and provide analysis. Students will employ techniques to create a portfolio of short-form and long-form persuasive, informative, and personal writing for a variety of media markets.

This course introduces graduate study in the varied fields of mediated communication. It uses a theory-driven, case-study approach to introduce common theoretical approaches to media study and professional practice.

Provides a foundation in public relations management within different types of organizations. Includes coverage and critical evaluation of organizational structures, management styles, strategy implementation, crisis communication, and other situations within public relations management.

Theory and practice of social media in professional settings. Includes strategies for content development, network analysis, and analytics.

Special interest courses devoted to specific topics within mass media theory and practice. Topics vary, and course may be retaken for credit under different topic headings.

MATH

Basic mathematics skills integrating the fundamental operations of whole numbers, integers, fractions, decimals, percents, ratio and proportion with the elementary algebra topics of linear equations and inequalities, graphs, exponents, polynomials and factoring. Credit does not apply toward graduation.P/N only.